Note from the author: this is an article I wrote originally to be published in Fit Business Insider, but I decided to share it here instead. Over the years, I’ve gotten about a dozen emails asking me about MovNat, the certification, and the benefits. This article will tackle some of that. It is geared towards gym owners and coaches, but I think there are lessons in here for everyone. Hope you enjoy it!
The Human Zoo
Photo Credit: https://flic.kr/p/4XKydZ
Have you ever been inside a big box store and just watched how people move? Chances are, most of them aren’t walking tall with a neutral spine and a proper gait. They might be draped over a shopping cart as if they can barely hold themselves up, or have a slight limp from an old surgery, or simply move stiffly from years of muscle disuse. After all, it doesn’t take much movement nowadays for people to get where they’re going (i.e. the car, the kitchen table, the toilet, the desk, and the couch).
That’s where we come in. We’re here to help people get in shape and get up off the couch – to fight the good fight against the obesity and orthopedic epidemics sweeping the nation. And with more than $100 billion being spent each year on low back disorders in the U.S. alone, there’s never been a time when we’ve been more needed.
Looking at our physical states today, one can’t help but wonder whether our ancestors ever had to deal with these issues? How did they get prepped for a hunt without a foam roller and some voodoo floss? How can we recapture the level of fitness and robustness that our ancestors so obviously possessed, short of throwing ourselves back into the stone age and hunting & gathering our food? It’s simple: we can do what they did by practicing the very same movements demanded by their daily lives and facilitated by our mutual physiology.
Movement is the Key
Enter MovNat – a physical education system based on these same human movement skills. In MovNat, we train how we were meant to move. Running, Crawling, Climbing, Balancing, Lifting, Carrying, Jumping, Throwing and Catching – these are the movement categories that are universal to the human experience and our physiology. Or at least they were, before the advent of the modern lifestyle.
So what? Why should you, as an owner or coach, take note of MovNat? How can it benefit your service and your clients? I’m going to get to that. But before I do, let’s step back for a minute and talk about what it is we provide our clients.